Buddy Blast

Buddy Blast

Your Gateway to Real Connections Beyond the Screen

Your Gateway to Real Connections Beyond the Screen

Buddy Blast

Your Gateway to Real Connections Beyond the Screen

Buddy Blast is not just an app; it's a doorway to authentic connections. Breaking free from the limitations of conventional social platforms, it brings people together through shared experiences, blending the digital and real-life spheres for a more meaningful social journey.

Buddy Blast is not just an app; it's a doorway to authentic connections. Breaking free from the limitations of conventional social platforms, it brings people together through shared experiences, blending the digital and real-life spheres for a more meaningful social journey.

Project Duration

Project Duration

September-December 2023 (12 weeks)

September-December 2023 (12 weeks)

My Role

My Role

Solo Student Project at University of Brightion

Solo Student Project at University of Brightion

Tools Used

Tools Used

Figma, FigJam,

Figma, FigJam,

PROBLEM STATEMENT

PROBLEM STATEMENT

The lack of genuine physical connections poses a challenge

The lack of genuine physical connections poses a challenge

The lack of genuine physical connections poses a challenge

As a postgraduate student navigating a new country for university, myself and many peers encountered challenges in meeting like-minded individuals, leading to feelings of isolation. While we connected digitally, the lack of physical interaction posed hurdles in forming meaningful relationships.

As a postgraduate student navigating a new country for university, myself and many peers encountered challenges in meeting like-minded individuals, leading to feelings of isolation. While we connected digitally, the lack of physical interaction posed hurdles in forming meaningful relationships.

COMPETITOR ANALYSIS

COMPETITOR ANALYSIS

The competition lacks spontaneous real time group formation and live activity streaming

The competition lacks spontaneous real time group formation and live activity streaming

The competition lacks spontaneous real time group formation and live activity streaming

I examined five popular apps in this niche. Surprisingly, none of them incorporated features like "tag along". spontaneous group creation, or live activity streaming, restricting their capacity to provide an engaging and spontaneous user experience. This gap created an opportunity for our innovative solution.

I examined five popular apps in this niche. Surprisingly, none of them incorporated features like "tag along". spontaneous group creation, or live activity streaming, restricting their capacity to provide an engaging and spontaneous user experience. This gap created an opportunity for our innovative solution.

RacketPal

Bumble

Eventbrite

Meetup

TickPick

Hey! VINA

RacketPal

RacketPal

Bumble

Bumble

Eventbrite

Eventbrite

Meetup

Meetup

TickPick

TickPick

Hey! VINA

Hey! VINA

USER INTERVIEW

USER INTERVIEW

80% of users expressed a strong desire for meaningful genuine connections

80% of users expressed a strong desire for meaningful genuine connections

80% of users expressed a strong desire for meaningful genuine connections

Conducted virtual interviews with a diverse group of participants, including college students and working professionals. Used open-ended questions and scenarios to explore their experiences and preferences. The insights gathered inform key decisions for the Buddy Blast app. I have drafted a script for the interview some of the questions are mentioned below and then organized my data through affinity mapping.

Conducted virtual interviews with a diverse group of participants, including college students and working professionals. Used open-ended questions and scenarios to explore their experiences and preferences. The insights gathered inform key decisions for the Buddy Blast app. I have drafted a script for the interview some of the questions are mentioned below and then organized my data through affinity mapping.

INTERVIEW QUESTIONS

INTERVIEW QUESTIONS

How do you typically go about connecting with like-minded people, and have you faced any challenges or preferences in this process?

How do you typically go about connecting with like-minded people, and have you faced any challenges or preferences in this process?

Can you share a positive or negative experience from using a social or activity-based platform to connect with like-minded individuals?

Can you share a positive or negative experience from using a social or activity-based platform to connect with like-minded individuals?

What factors influence your decision to connect with someone or join a community of like-minded individuals ?

What factors influence your decision to connect with someone or join a community of like-minded individuals ?

How comfortable are you with adopting new technologies, especially in the context of social or activity apps ?

How comfortable are you with adopting new technologies, especially in the context of social or activity apps ?

USER PERSONA

USER PERSONA

Carefully crafted user personas after analyzing data from user interviews

Carefully crafted user personas after analyzing data from user interviews

Carefully crafted user personas after analyzing data from user interviews

DESIGN INSPIRATION

DESIGN INSPIRATION

Crafting a distinct identity for buddy blast

Crafting a distinct identity for buddy blast

Using inspirations and design approach I thoughtfully curated moodboard. The logo and branding process aimed to encapsulate the essence of spontaneous connections, ensuring a vibrant and user-centric brand experience for Buddy Blast.

Using inspirations and design approach I thoughtfully curated moodboard. The logo and branding process aimed to encapsulate the essence of spontaneous connections, ensuring a vibrant and user-centric brand experience for Buddy Blast.

Moodboard

Moodboard

Immerse yourself in Buddy Blast’s inspiration mosaic — a fusion of nature, Spider-Man's resilience, and our golden ratio-themed logo. Discover the essence of our color palette, UI inspirations, and envision possibilities with a 3D avatar.

Immerse yourself in Buddy Blast’s inspiration mosaic — a fusion of nature, Spider-Man's resilience, and our golden ratio-themed logo. Discover the essence of our color palette, UI inspirations, and envision possibilities with a 3D avatar.

Logo

Interconnected inverted question marks on a regal purple backdrop signify mutual interest exchange. This minimalist logo conveys clarity, innovation, and a commitment to diverse perspectives through shared activities.

Logo

Interconnected inverted question marks on a regal purple backdrop signify mutual interest exchange. This minimalist logo conveys clarity, innovation, and a commitment to diverse perspectives through shared activities.

50+ Screens

50+ Screens

Branding

Branding

DESIGN INSPIRATION

Crafting a distinct identity for buddy blast

Using inspirations and design approach I thoughtfully curated moodboard. The logo and branding process aimed to encapsulate the essence of spontaneous connections, ensuring a vibrant and user-centric brand experience for Buddy Blast.

Moodboard

Immerse yourself in Buddy Blast’s inspiration mosaic — a fusion of nature, Spider-Man's resilience, and our golden ratio-themed logo. Discover the essence of our color palette, UI inspirations, and envision possibilities with a 3D avatar.

Logo

Interconnected inverted question marks on a regal purple backdrop signify mutual interest exchange. This minimalist logo conveys clarity, innovation, and a commitment to diverse perspectives through shared activities.

50+ Screens

Branding

DESIGN INSPIRATION

DESIGN INSPIRATION

Enhancing user experience through persona-driven task analysis and journey mapping

Enhancing user experience through persona-driven task analysis and journey mapping

Enhancing user experience through persona-driven task analysis and journey mapping

I utilized personas to construct a hierarchical task analysis. This analysis served as the foundation for creating a journey map, effectively pinpointing pain points and identifying opportunities for enhancement.

I utilized personas to construct a hierarchical task analysis. This analysis served as the foundation for creating a journey map, effectively pinpointing pain points and identifying opportunities for enhancement.

ITERATIONS

ITERATIONS

3-key design influence

3-key design influence

3-key design influence

Based on other feedback from mentors, I then iterated my design over and over again and these are the following improvements that i made in my design.

Based on other feedback from mentors, I then iterated my design over and over again and these are the following improvements that i made in my design.

Refreshed Home Screen

I've revamped the home screen to make it more user-friendly. Now, we'll find dedicated sections for different categories and a vibrant hero section showcasing featured and paid events. Plus, we've made it easier to access the ticket scanner icon, conveniently placed near the notification icon.

Enhanced Event Pages

Creating and managing events is now simpler with our new event subpages. You can share and relive event memories with your buddies on one page, and easily view all event participants on another.

Chat Screen Redesign

Chatting just got better! Our redesigned chat screen now lets you connect not only with friends but also with community groups. With added categories, finding and chatting with friends is a breeze, reducing any confusion.

Refreshed Home Screen

Refreshed Home Screen

I've revamped the home screen to make it more user-friendly. Now, we'll find dedicated sections for different categories and a vibrant hero section showcasing featured and paid events. Plus, we've made it easier to access the ticket scanner icon, conveniently placed near the notification icon.

I've revamped the home screen to make it more user-friendly. Now, we'll find dedicated sections for different categories and a vibrant hero section showcasing featured and paid events. Plus, we've made it easier to access the ticket scanner icon, conveniently placed near the notification icon.

Chatting just got better! Our redesigned chat screen now lets you connect not only with friends but also with community groups. With added categories, finding and chatting with friends is a breeze, reducing any confusion.

Chat Screen Redesign

Enhanced Event Pages

Creating and managing events is now simpler with our new event subpages. You can share and relive event memories with your buddies on one page, and easily view all event participants on another.

Refreshed Homescreen

Creating and managing events is now simpler with our new event subpages. You can share and relive event memories with your buddies on one page, and easily view all event participants on another.

Enhanced Event Pages

Creating and managing events is now simpler with our new event subpages. You can share and relive event memories with your buddies on one page, and easily view all event participants on another.

Chat Screen Redesign

Chatting just got better! Our redesigned chat screen now lets you connect not only with friends but also with community groups. With added categories, finding and chatting with friends is a breeze, reducing any confusion.

HI-FI DESIGN

HI-FI DESIGN

Final Design Showcase: A Visual Journey

Final Design Showcase: A Visual Journey

Final Design Showcase: A Visual Journey

Explore the evolution of Buddy Blast's user interface through our carefully curated design screens. From a revamped home screen to enhanced event pages and a more intuitive chat experience, witness the thoughtful improvements that elevate the overall user interaction. Each design iteration aims to provide a seamless and engaging platform for connecting with like-minded individuals. Take a visual tour to see how we've prioritized user experience and creativity in every detail.

Explore the evolution of Buddy Blast's user interface through our carefully curated design screens. From a revamped home screen to enhanced event pages and a more intuitive chat experience, witness the thoughtful improvements that elevate the overall user interaction. Each design iteration aims to provide a seamless and engaging platform for connecting with like-minded individuals. Take a visual tour to see how we've prioritized user experience and creativity in every detail.

Component

Library

Component

Library

Iconography

Iconography

Typography

Typography

Color Pallet

Primary

17.67 AAA

AAA

1.19

violet-50

#f0e8fd

rgb(240, 232, 253)

violet-100

11.99 AAA

AAA

1.75

#d1b9f7

rgb(209, 185, 247)

violet-200

8.82 AAA

AAA

2.38

#ba97f4

rgb(186, 151, 244)

violet-300

5.61 AAA

AA

3.74 AA

#9b68ee

rgb(155, 104, 238)

violet-400

4.23 AA

4.97 AAA

AA

#884aeb

rgb(136, 74, 235)

violet-500

2.93

7.16 AAA

AAA

#6a1de6

rgb(106, 29, 230)

violet-600

2.57

8.18 AAA

AAA

#601ad1

rgb(96, 26, 209)

violet-700

1.94

10.85 AAA

AAA

#4b15a3

rgb(75, 21, 163)

violet-800

1.56

13.46 AAA

AAA

#3a107f

rgb(58, 16, 127)

violet-900

1.34

15.71 AAA

AAA

#2d0c61

rgb(45, 12, 97)

Gray

Light

20.83 AAA

AAA

1.01

#fefeff

rgb(254, 254, 255)

Light :hover

20.83 AAA

AAA

1.01

#fefeff

rgb(254, 254, 255)

Light :active

20.62 AAA

AAA

1.02

#fcfdfe

rgb(252, 253, 254)

Normal

19.84 AAA

AAA

1.06

#f5f9fc

rgb(245, 249, 252)

Normal :hover

15.85 AAA

AAA

1.33

#dde0e3

rgb(221, 224, 227)

Normal :active

12.37 AAA

AAA

1.70

#c4c7ca

rgb(196, 199, 202)

Dark

10.88 AAA

AAA

1.93

#b8bbbd

rgb(184, 187, 189)

Dark :hover

6.99 AAA

AA

3.01

#939597

rgb(147, 149, 151)

Dark :active

4.22 AA

4.98 AAA

AA

#6e7071

rgb(110, 112, 113)

Darker

2.90

7.24 AAA

AAA

#565758

rgb(86, 87, 88)

Color Pallet

Component

Library

Color Pallet

Primary

17.67 AAA

AAA

1.19

violet-50

#f0e8fd

rgb(240, 232, 253)

violet-100

11.99 AAA

AAA

1.75

#d1b9f7

rgb(209, 185, 247)

violet-200

8.82 AAA

AAA

2.38

#ba97f4

rgb(186, 151, 244)

violet-300

5.61 AAA

AA

3.74 AA

#9b68ee

rgb(155, 104, 238)

violet-400

4.23 AA

4.97 AAA

AA

#884aeb

rgb(136, 74, 235)

violet-500

2.93

7.16 AAA

AAA

#6a1de6

rgb(106, 29, 230)

violet-600

2.57

8.18 AAA

AAA

#601ad1

rgb(96, 26, 209)

violet-700

1.94

10.85 AAA

AAA

#4b15a3

rgb(75, 21, 163)

violet-800

1.56

13.46 AAA

AAA

#3a107f

rgb(58, 16, 127)

violet-900

1.34

15.71 AAA

AAA

#2d0c61

rgb(45, 12, 97)

Gray

Light

20.83 AAA

AAA

1.01

#fefeff

rgb(254, 254, 255)

Light :hover

20.83 AAA

AAA

1.01

#fefeff

rgb(254, 254, 255)

Light :active

20.62 AAA

AAA

1.02

#fcfdfe

rgb(252, 253, 254)

Normal

19.84 AAA

AAA

1.06

#f5f9fc

rgb(245, 249, 252)

Normal :hover

15.85 AAA

AAA

1.33

#dde0e3

rgb(221, 224, 227)

Normal :active

12.37 AAA

AAA

1.70

#c4c7ca

rgb(196, 199, 202)

Dark

10.88 AAA

AAA

1.93

#b8bbbd

rgb(184, 187, 189)

Dark :hover

6.99 AAA

AA

3.01

#939597

rgb(147, 149, 151)

Dark :active

4.22 AA

4.98 AAA

AA

#6e7071

rgb(110, 112, 113)

Darker

2.90

7.24 AAA

AAA

#565758

rgb(86, 87, 88)

Iconography

Typography

Future Plans and Direction

Future Plans and Direction

As we embark on the next phase of our design journey, our focus is on enhancing and expanding our product screens through a meticulous blend of ideation and advanced testing. The upcoming steps involve a seamless transition to implementation, working closely with the development team for optimal execution. This iterative approach aims to refine our product based on user needs and market dynamics, with the ultimate goal of a successful launch that pioneers a solution bridging the gap between digital and physical interactions. Looking forward, our future UX direction will prioritize user-centric design principles, ensuring a platform that not only connects individuals digitally but also fosters meaningful real-world interactions.

As we embark on the next phase of our design journey, our focus is on enhancing and expanding our product screens through a meticulous blend of ideation and advanced testing. The upcoming steps involve a seamless transition to implementation, working closely with the development team for optimal execution. This iterative approach aims to refine our product based on user needs and market dynamics, with the ultimate goal of a successful launch that pioneers a solution bridging the gap between digital and physical interactions. Looking forward, our future UX direction will prioritize user-centric design principles, ensuring a platform that not only connects individuals digitally but also fosters meaningful real-world interactions.

Thanks for your time!

Thanks for your time!

Stay tuned for the upcoming prototype. If you're eager to explore it firsthand, feel free to get in touch via email. Feel free to reach out at purvashobhit@gmail.com. Eager to connect with UX enthusiasts and industry professionals.

Stay tuned for the upcoming prototype. If you're eager to explore it firsthand, feel free to get in touch via email. Feel free to reach out at purvashobhit@gmail.com. Eager to connect with UX enthusiasts and industry professionals.

Thanks for your time!

Stay tuned for the upcoming prototype. If you're eager to explore it firsthand, feel free to get in touch via email. Feel free to reach out at purvashobhit@gmail.com. Eager to connect with UX enthusiasts and industry professionals.

Made with ♥️ by Shobhit Purva 2023 

Made with ♥️ by Shobhit Purva 2023 

Made with ♥️ by Shobhit Purva 2023